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Puma Honors Former NBA Player God Shammgod and His Legendary 'Shammgod' Crossover With Signature Sneaker

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More than 20 years after God Shammgod created an iconic ankle-breaking crossover, the former NBA player-turned-coach now has his own custom sneaker.

Shammgod also personally taught his signature move to NBA legend Kobe Bryant who also thanked the New York native for teaching him how to dribble.

In addition to his crossover and crafty dribbling skills, Shammgod is recognized as a high school legend at New York’s La Salle Academy, where he was a teammate of future NBA player Ron Artest.

The Legacy Shammgod sneaker is a project that was about two years in the making, thanks, in part, to hip- hop billionaire Shawn “Jay-Z” Carter, who works as a creative director for Puma’s basketball division.

In conjunction with the sneaker’s release, Shammgod teamed up with the Share for Life Foundation to donate facial masks to a public housing complex in Harlem, New York, near where he went to middle school.

Source: Black Enterprise - The Premier Resource for Black Entrepreneurs and Career, Tech, and Money Content for Black People - Black Ent
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