Turn your devices to ITV and tune in to this year’s edition of Voice UK and, at some point, the sound coming from it will be familiar.
It's soca from Rodell “Triniboi Joocie” Sorzano.
The 33-year-old, UK-based Trinidadian is a semifinalist in the 11th season of the long-running show the Voice UK, which began in 2012. He will deliver his semifinal performance on Saturday.
This year’s judges are Will.i.am., Anne Marie, Sir Tom Jones and Olly Murs.
Triniboi Joocie's journey to being the first soca artiste on the show began 12 months ago.
However, he is not the first to perform in such international shows. In 2018, Olatunji Yearwood competed in the UK’s X Factor. Other Trinidadian, non-soca artistes have also competed in these types of shows. Earlier this year, 16-year-old Camryn Champion secured a spot on American Idol.
Triniboi Joocie said, “The competition decided to contact me. The talent scout for the show reached out twice, actually. The first occasion they contacted me, I declined. I said, ‘No. These shows don’t really represent artistes that I regard as artistes. I think it is quite manufactured.’
[caption id="attachment_981865" align="alignnone" width="1024"] The coaches of this year's Voice UK are Will.i.am., Anne Marie, Sir TomJones and Olly Murs.
In the next phase, Triniboi Joocie will compete against his two other teammates with only one from Team Anne Marie making it through to the final round.[/caption]
“Then they contacted me again and assured me that they were interested in me as an artiste and what I bring to their platform. Basically. I guess, they were changing their whole scope on the show and how it is represented.”
There were multiple auditions before he reached the live stage with the blind auditions.
“It was just a very nerve-racking, exciting experience. But I was reassured I could be as true to who I am and they appreciated that.”
He first appeared on episode five, which aired on October 1.
At the audition, he was asked to sing four songs.
“I came in, sang, and they were like, ‘Yes! Yes! Triniboi, we love this.’”
After multiple meetings and more auditions, he progressed to blind auditions. At the October 1 blind audition, he sang his 2020 song Bottle Over Head, which saw British singer/songwriter and judge Anne Marie turning around quickly.
“I was the first act on the second day of auditions. At 6 am in the morning, I gave them authentic soca,” he said.
He then progressed to the callbacks, at which he did a Trinidadian-style version of Ed Sheeran and Justin Bieber’s I Don’t Care.
It is important for Triniboi Joocie to be anauthentic soca artiste on this platform because, for him, he feels the soca that has made it to the charts previously has either been diluted or had different elements added to it.
Being on shows like these is also opening people’s minds more to soca and its many possibilities, he said. It was making people more receptive to the indige