Wal-Mart store (Photo by Justin Sullivan/Getty Images)
In response to the current social climate, Walmart is taking the long-overdue step to cease sales of All Lives Matter merchandise.
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Monday, in a statement announcing the decision, a representative from Walmart said the company had only just recently learned that “All Lives Matter” is a phrase solely aimed at undermining the message of Black Lives Matter activists.
“We fundamentally believe all lives do matter and every individual deserves respect,” a Walmart rep said in a statement to USA Today.
“We know the design of the Mississippi state flag is being discussed by various stakeholders,” a Walmart rep told CNN Business.
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While “All Lives Matter” has been banned due to its intent, Walmart will continue to sell other “Lives Matter” merchandise as long as they aren’t steeped in silencing marginalized groups and comply with the retailer’s rules and conditions.
