‘The Great Hack’ a must-see for all social media users
Friday, May 29, 2020 0:01
By MARGARETTA WA GACHERU
If there is one movie on Netflix that I would urge people to go and see, it is “The Great Hack”.
That highest bidder subsequently used the personal data to conduct what the US military calls “psyops” or Psychological Operations which have involved generating sophisticated and extremely subtle propaganda campaigns that have proved to influence and even change public (meaning individual FB clients’) opinion.
The real problem, our “reporter” discovers, is that many of CA’s richest and most powerful clients are dictators and would-be autocrats who have been elected or re-elected to political office thanks largely to the efforts of CA-crafted ‘psyops’ that target specific social media users.
The trick is that voters don’t realise they’ve been fed (over social media) propaganda that supports the CA client.
The two award-winning Egyptian-American filmmakers, Jehane Noujam and Karim Amer, did a superlative job, not only in creating a visually energizing film but also in breaking down a complex history and process that features everyone from Donald Trump and Mark Zuckerberg to CA’s CEO, Alexander Nix and the working class techie “wiz kid”, Chelsea Kaiser who set up (and “weaponised”’) the CA psyops system.
